Go get your Aadhaar – Campaign Shoot for the UIDAI

Roesome Creative’s advertising campaign shoot for the UIDAI.

A series of my pictures were used in their latest campaign being piloted in Bangalore. I will post them here as the ads are released. Please note that the ads or their copy/content were not created by Roesome Creative. The copyright of the images used in these print ads now solely lie with the UIDAI.

These ads appeared in the Times of India, Deccan Chronicle, New Indian Express, The Hindu, Patrika, Sakshi, Dakshin Bharat, Vijaya Karnataka, Dinathankthi, and 12 other dailies from 15 Nov, 2011.

” I can tell you something about Aadhar.”
The elderly neighborhood uncle says, “I have got my Aadhaar number, I can tell you how.”
The little girl from your neighborhood says, “I enrolled for my Aadhaar I can tell you how”. What a sweet smile she has!
Mum and daughter excited about their new UID card coming home in a few weeks!
A bunch of school boys who also are best friends say, “We gave our biometric data to get our Aadhaar..Let us tell you how!”. High energy!
If you’d like to learn more about the UID application process, please go through the information in these ads or visit the UIDAI website.

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